About uc/c
About uc/c
uc/c is a communications consultancy specializing in rural, non-profit and municipal communications. We help take the technical and make it clear, understandable and attractive.
From producing a full range of specific communications tools for your immediate needs to providing strategic communications and professional development services for your business planning, uc/communications has the expertise and experience to make sure your message is both heard and understood.
For more information on what ucc can do for you, please phone 780-932-0534 or send us an email.
Article: Learning to Fly
uc/c principal Lucas Warren has a new piece in Alberta Venture magazine about the future of the Red Deer Regional Airport.
Publication: Explore
uc/c has recently completed the design, layout and printing of Explore: A New Era in Sports Tourism — the City of Leduc‘s inaugural publication to promote sports tourism in the Leduc region.
Website: Tee Pee Construction
uc/c has completedthe design and launch of www.teepeeconstruction.com. Based out of Wetaskiwin, Alberta, Tee Pee Construction has earned a reputation for building quality, affordable homes, apartments and hotels. A customer builder, their goal is quality and customer satisfaction every time. For the site, we wanted to keep the design clean and simple — like a business [...]
Website: Little Bees Photography
uc/c is proud to announce the completion of Little Bees Photography website re-launch. The goal was to let the photos do the talking and so we went with a simple WordPress installation and slightly tweaked and personalized theme. Unlike a lot of photography websites, we decided not to use any Flash.
Advertisement: Fines Are Over (If you want it)
During March the Wetaskiwin Public Library is running a fine-relief campaign to encourage people to bring back their overdue books. In the spirit of John and Yoko, uc/c designed a stark text- based poster to get peoples’ attention and realize that we do indeed live in a forgiving community.
Advertisement: Norsk Sprak Timer
The City of Wetaskiwin Archives asked us to create a poster and a simple invitation to help promote their first Norsk Sprak Timer (Norwegian Language Hour). Playing on the fun (yet, apparently inaccurate) imagery of the Vikings, we were able to create a simple, yet effective combination of materials. The invitations were printed 4 x 5 cards, with the graphic on the front and the event information on the back.
Website: Prairie Fuel Advisors
uc/c recently completed overseeing the website re-launch of www.prairiefueladvisors.ca.
Campaign: Fact\Fiction
The City of Wetaskiwin Archives wanted a series of ads to promote their services to people in the city who might not even know they exist. We came up with ‘Fact\Fiction’ — a series that is meant to poke a little fun at Wetaskiwin’s little known history as well as promote not only the fact that there is an archives but that it offers some pretty cool services (like photo reprints).
Besides, everybody loves dogs … and flexible men.
Article: Serving the unserved
This is a box out of uc/c’s article “Are we there yet?“, an article about the current state of Alberta’s SuperNet project. Lucas Warren talks to Graham Fletcher, President of the Internet Centre, a Canadian ISP fighting to bring high-speed connectivity to rural Alberta in an innovative (and currently unapproved) method. The entire article was [...]
Article: Are we there yet?
In this article, Lucas Warren of uc/communications examines the current state of Alberta’s SuperNet project. He finds that while major progress connecting municipalities has been made, there are still areas of the province unserved by high-speed connectivity — creating a rural digital divide.
Advertisement: Peace of Mind
Here are two versions of an ad we created for the Prairie Fuel Advisors to use in their Manitoba campaign. The first we had a bit of fun with, the second being more serious. Which one do you think was ran in the end?
Advertisement: City of Wetaskiwin
Two advertisements that we did for the City of Wetaskiwin. “Rethink” was designed for Alberta Venture and needed to skew to an economic development audience. “Living Costs Less”, on the other hand, was placed in an annual map publication and was meant to show a different, softer side of Wetaskiwin.
Advertisement: Our Green Year
Two posters that uc/c designed for the City of Wetaskiwin’s, Wetaskiwin Tomorrow initiative.
Poster: Welcome to Summer BBQ
Part of our work for the Wetaskiwin Tomorrow project.
They needed something a little different to attract people BBQ dealing with sustainability. Because of the subject matter – a little dry – we tried to spice things up a little bit with humour and some minimalist design.
Poster: What does your Wetaskiwin look like?
Working with the City of Wetaskiwin and the Wetaskiwin Tomorrow initiative, we’ve been doing some design work to help promote their various contests, events and other publicity materials. Here is a copy of the first poster in a series promoting the summer photo contest “What does your Wetaskiwin Look Like”.
Report: One Vision, Many Voices
Our largest project to-date, One Vision, Many Voices: How to Build a Sustainable Rural Canada has been released by the AAMDC.
Under the Tee Pee
ucC is proud to annouce that we’ve signed a new client: Tee Pee Construction!
Advertisement: Put Down the Pump, Pick up the Phone
uc\c was asked to create something that drew attention to the free fuel analysis feature of the Prairie Fuel Advisors program.
Advertisement: Feeling Empty?
The PFA wanted something with a clean design that highlighted the programs strengths. We started with a stark image of an empty fuel tank contrasted it with lots of white space and minimal text.
Brochure: Rural Matters!
In order to promote their upcoming conference Rural Matters! the AAMDC commissioned ucC to design a small brochure that could be handed out at conferences and other events
Business Cards: JR Consulting
After designing the logo for JR Consulting, we were asked to create some business cards.
Business cards are a real challenge because they can’t just look nice, they also need to be functional and convey standard information that is, well, fairly boring. In the end, we came up with a straight-foward, classic design with a touch of flai
Logo: JR Consulting
The logo the we developed for JR Consulting came out of ariel images of Alberta’s landscape.
Four fields of green are bordered by deep brown dirt roads. What’s unique about the logo is that it’s purposely messy – the colours don’t stay in the lines or even in what would traditionally be called the “logo”. It captures a professional, yet distinctly rural feel.
