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Advertising

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Advertising

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Advertisement: Fines Are Over (If you want it)

During March the Wetaskiwin Public Library is running a fine-relief campaign to encourage people to bring back their overdue books. In the spirit of John and Yoko, uc/c designed a stark text- based poster to get peoples’ attention and realize that we do indeed live in a forgiving community.

Campaign: Fact\Fiction

Archives Promo - Fact/Fiction: Mr. Bojangles

The City of Wetaskiwin Archives wanted a series of ads to promote their services to people in the city who might not even know they exist. We came up with ‘Fact\Fiction’ — a series that is meant to poke a little fun at Wetaskiwin’s little known history as well as promote not only the fact that there is an archives but that it offers some pretty cool services (like photo reprints).

Besides, everybody loves dogs … and flexible men.

Advertisement: Peace of Mind

uc/c ad: "Peace of Mind: Diner"

Here are two versions of an ad we created for the Prairie Fuel Advisors to use in their Manitoba campaign. The first we had a bit of fun with, the second being more serious. Which one do you think was ran in the end?

Advertisement: City of Wetaskiwin

uc/c ad "Rethink Wetaskiwin"

Two advertisements that we did for the City of Wetaskiwin. “Rethink” was designed for Alberta Venture and needed to skew to an economic development audience. “Living Costs Less”, on the other hand, was placed in an annual map publication and was meant to show a different, softer side of Wetaskiwin.

Advertisement: Our Green Year

hugging

Two posters that uc/c designed for the City of Wetaskiwin’s, Wetaskiwin Tomorrow initiative.

Poster: Welcome to Summer BBQ

"Come for the Food (Stay for the Sustainability)" Wetaskiwin Tomorrow Poster by uc communications

Part of our work for the Wetaskiwin Tomorrow project.

They needed something a little different to attract people BBQ dealing with sustainability. Because of the subject matter – a little dry – we tried to spice things up a little bit with humour and some minimalist design.

Advertisement: Put Down the Pump, Pick up the Phone

Pump Down the Pump, Pick up the Phone

uc\c was asked to create something that drew attention to the free fuel analysis feature of the Prairie Fuel Advisors program.

Advertisement: Feeling Empty?

"Feeling Empty?" by uc communications

The PFA wanted something with a clean design that highlighted the programs strengths. We started with a stark image of an empty fuel tank contrasted it with lots of white space and minimal text.

Brochure: Rural Matters!

Cover for the Rural Matters! Promotional Brochure

In order to promote their upcoming conference Rural Matters! the AAMDC commissioned ucC to design a small brochure that could be handed out at conferences and other events